H & H Fresh Fish

Hans Haveman and Heidi Rhodes
info@hhfreshfish.com
www.hhfreshfish.com
831-461-1576

Markets: Aptos, Monterey

Products: fresh, local, wild, sustainably-caught seafood, Alaskan seafood, hand-selected sashimi-grade imports, and offer ready-to-eat favorites such as smoked fish, lox, and cooked Dungeness crab meat (seasonally).

History/Philosophy: H & H Fresh Fish adheres to sustainably-harvested fishing practices and pride themselves on their commitment to the environment, the community, and their customers satisfaction. Hans has been involved with fishing and the ocean his entire life, and he comes from a long line (excuse the pun) of fishermen and women. He has worked on commercial fishing boats around the world, and also enjoys skin diving, spear fishing, and sport fishing. In order to make his passion his career, he started H & H Fresh Fish with his fishing partner and love of his life, Heidi Rhodes.

They offer many types of fish including Alaska species, but are most proud of the locally caught salmon and Monterey black cod. Some of the fish they sell is caught by other Santa Cruz fishermen, but when making their selection, Hans and Heidi take the time to research where the fish was caught and by what method. Hans' fishing experience naturally led him to cooking; he has had the opportunity to work in five star restaurants, once alongside Executive Chef Wolfgang Puck. Hans has a vast knowledge of fishing and cooking and is always happy to share cooking tips and suggestions. Notably, H & H have made a commitment to help reduce plastic bag use and provide a biodegradable bag that incurs an extra cost to them, but not their customers. So head on down to our Aptos and Monterey markets and walk away with a fresh piece of locally caught salmon — Hans and Heidi will even put it on ice for the ride home!